Awards

The Weisse Arena Group attaches major importance to innovative solutions. We intentionally set ourselves ambitiously high targets because they should be real challenges. Only genuine challenges motivate and drive us on to give our best.

2017

At the “Best of Swiss Web Award 2017” Weisse Arena Group wins the silver medal in the category “Online Marketing” with the “INSIDE LAAX” App.

Weisse Arena Group receives bronze at the “Swiss Digital Transformation Award 2017” in the category “Large Companies”.

2016

The Weisse Arena Group wins the “GfM Marketing Prize 2016”, with its Marketing activities, which was awarded for the 32nd time in Zürich.

LAAX wins the “Solar Prize 2016” in the category of “institutions”, with its integrated PV Systems for the sustainable Operation of chairlifts and buildings.

Weisse Arena Group wins the “European Solar Prize Award 2016” in Barcelona for its outstanding commitment to renewable energy.

LAAX has won at the “World Ski Award” in Kitzbühel in the category as “World’s Best Freestyle Resort”.

For the 4th time LAAX has won at the “World Ski Award” as “Best ski Resort in Switzerland”.

2015

For the third time LAAX has won at the “World Ski Award” as “Best ski Resort in Switzerland”.

2014

LAAX has won for the second time in a row at the “World Ski Awards” as “Best ski Resort in Switzerland”.

Reto Gurtner will be honored in Person at the “World Ski Awards” for his Services to the ski tourism in Europe with the “Outstanding Contribution to Ski Tourism 2014”.

LAAX is again Champion of the customer satisfaction Survey of Mountain Management and awarded as “Best Ski Resort Award” in the category Fun & Snowpark.

2013

LAAX wins at the “World Ski Awards” in the category as “Best ski Resort in Switzerland”. This important Award of the travel industry honors outstanding achievements in ski tourism and it is part of the World Travel Awards.

At the “Best of Swiss Web Award 2013” Weisse Arena Group wins the silver medal in the category as “Business Efficiency” with the mobile Website LAAX 2.0 Mobile.

2012

Flims Laax Falera is recognized for its outstanding achievements in the field of accomodation. Flims takes second place at the “Swiss Holiday Home Awards”.

LAAX is awarded at the “Best Ski Resort Award” in the category Fun & Snowpark as part of the large-scale study of Mountain Management.

The Flims Laax Falera Destination is awarded as the “Families Welcome” seal of approval by the Swiss Tourism Board.

Laax Mobile is different from the other destinations because of its unique and very original designs. LAAX secures second place at the second “GLOBONET e-Tourism Award”.

Weisse Arena Group wins at the “Best of Swiss Web Award 2012” in three different categories. The Project of mobile Websites laax.com wins Gold in the category “Usability” and bronze in the category “Creation”. The Project LAAX+ is awarded silver in the category “Innovation”.

2011

Reto Gurtner, CEO of Weisse Arena Group, receives at the International Tourism Symposium in Zermatt the “Crystal Tourism Award”. The Award pays tribute to innovative entrepreneurs that contribute to the economic development of alpine regions.

Rocksresort wins “theALPS Award 2011”. The Award recognises excellent tourism projects in the European Alps that are synonymous with innovation and sustainability.

The LAAX brand wins over the admiration with its presence on the most important social media platforms and a very focused market image. LAAX secures third place in at the first “GLOBONET e-Tourism Award”.

At the “Best of Swiss Web Award 2011”, laax.com is awarded for the bronze seal in the category “Online Marketing”.

2010

Prestigious British magazine “Wallpaper” awards rocksresort with a “Wallpaper Design Award” in the category “Best New Ski Resort”.

rocksresort is on the shortlist at the “European Hotel Design Award” in the category “Suite”.

Facebook action “LAAX – 50 friends for free” receives bronze at the “Swiss Dialog Marketing Award” in the category “Electronic Media”.

LAAX is awarded as “Best Park Resort Deutschweiz” in the “Whiteout Swiss Snowboard Awards 2010”.

2009

Weisse Arena Group wins the “Corporate Communications 2009 Award” for the LAAX brand.

The Flims Laax Falera destination is awarded for the “Families Welcome” seal of approval by the Swiss Tourism Board.

At the “German Dialog Marketing Award”, Weisse Arena Group is awarded silver in the category “D-A-CH” for marketing of the rocksresort.

www.rocksresort.com receives the silver seal at the “Swiss Web Award 2009” in the category “Creation”.

2008

At the “Swiss Web Award 2008”, laax.com is awarded with the gold seal and silver seal in categories “Online Marketing” and “Creation” respectively.

At the ski region check on “www.snow-online.de”, LAAX emerges victorious in category “Best Freestyle Potential”.

“www.skigebiete-test.de” awards LAAX the highest accolade – “TOP Ski Region”. Only 16 of the 180 ski regions tested across the world receive this rating.

2007

The ADAC SkiGuide and ADAC travel magazine SKI 2008 award LAAX top spot in category Snowpark. The wide range of facilities on offer for snowboarders and freeskiers was decisive in LAAX being recognised as a TOP ski region. The expert jury called LAAX an “unusually diverse snow paradise“.

2005

Weisse Arena Group wins the “B.E.S.T. 2005 Brand Award” in the category “Innovation”. Once a year, branding and marketing professionals award the “Brand Excellence Swiss Trophy” to successful Swiss brands.

2002

The Hotel Riders Palace is awarded the “Milestone Switzerland 2002” tourism Oscar.

1998

Reto Gurtner, chairman of the board at Weisse Arena Group, receives the “Entrepreneur of the Year“ award in the Service sector from Ernst & Young.